We support a variety of initiatives that strengthen communities across Canada.
Supporting charitable organizations and initiatives across the country is one of the ways our companies give back to Canadians, yet it’s more to us than simply writing a cheque. We also engage our employees in volunteering opportunities, workplace campaigns and corporate donations so we’re all connected by a shared sense of responsibility to give back and help build stronger communities.
In Canada, as an Imagine Caring Company, we support the principles of corporate citizenship and benchmarks for community investment established by Imagine Canada. We’re proud to contribute a minimum of one per cent of average pre-tax profits in support of non-profit, charitable and community organizations each year through cash, in-kind contributions and employee volunteerism. As a founding Imagine Caring Company since 1988, we have contributed more than $200 million to Canadian communities. This includes $11.3 million in cash contributions in 2020.
Our approach looks at all the ways we can support communities to help them reach their potential every day.
We help build stronger communities across the country through financial contributions and the volunteer involvement of our employees.