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How Canada Life is supporting you during COVID-19. Learn more

The Great-West Life Assurance Company, London Life Insurance Company and The Canada Life Assurance Company have become one company – The Canada Life Assurance Company. Learn more

The Great-West Life Assurance Company, London Life Insurance Company and The Canada Life Assurance Company have become one company – The Canada Life Assurance Company. Learn more

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At Canada Life, we're committed to helping people improve their financial, physical, and mental wellbeing - and to us, supporting people also means supporting their communities. That’s why we’re sponsoring programs across the country, because we believe that the stronger the community, the stronger the people that come from it.

Life as we know it might look a little different, but our commitment to supporting community programs and partnerships remains stronger than ever. We've partnered with organizations to support and bring awareness to a range of community events, fundraisers, and programs.

Narrator: The people

Description: View of the hand of a baby drinking from a bottle in the foreground, the baby and the adult hand holding the bottle in the background. SUPER: canadalifeTM (logo remains in the bottom right corner of the screen for the rest of the ad)

Narrator: we grow up with,

Description: A child in takes a bath in a sink, adult hands washing the child.

Narrator: the ideas we’re exposed to,

Description: A child applies herself drawing while her mother is behind her holding a coloured pen.

Narrator: the places we come from shape

Description: An adult holds the bicycle seat of a child learning to ride without training wheels.

Narrator: us.

Description: 2 students enter a classroom.

Narrator: The stronger the community, the stronger

Description: A dancer in a leotard and tights does a grand jeté.

Narrator: the people who come from it.

Description: A dancer in a black leotard lands from a grand jeté.

Description: A person brings her hands together and raises them above her head.

Narrator: That’s why

Description: A person is smiling towards the camera.

Narrator: Canada Life supports programs

Description: A hand presses the soil around a young plant that has just been planted.

Narrator: In cities and towns

Description: A person wearing a mask and gloves ties a plastic bag to close it. People are working in an industrial kitchen in the background.

Narrator: across Canada.

Description: A woman makes a child laugh.

Narrator: For the communities

Description: A young person lifts a package with tin cans.

Narrator: that shape us

Description: Two people wearing masks and gloves are outside, one person points to something far away.

Narrator: and for life as

Description: A young child has an arm around a woman's face, as if to kiss her.

Narrator: you know it.

Description: SUPER: For life as you know it. GRAPHIC: canada lifeTM, Insurance | Investments | Advice (1 line of illegible text)

Sign up to donate blood between January 18 to 24 and join us in supporting Canadian Blood Services and Héma-Québec.

Our goal is to make a positive impact on the world around us and elevate our corporate giving to ensure our support is reaching Canadians nationwide.

Through our corporate citizenship program, Stronger Communities Together™, we fund programs that help a range of diverse people and communities.

In 2019, our corporate offices recycled 998 tonnes of paper, and we're continuing to look for ways to make our locations across Canada more sustainable.