Canada Life™’s insurance, investments, and advice are here to provide the help you, your family, and your business need!
For life as you know it™
Facing different stages of life, everyone has different aspirations. As you strive towards your goals, comprehensive protection and financial planning can help you confidently embrace life's endless possibilities
For more than 175 Years, Canada Life has supported generations of people by helping face challenges, embrace opportunities, and provide for their financial security needs.
With our years of experience and strength in size, we stand out from our competition. Our combined open participating account is the largest participating account in Canada with more than $53 Billion in account value (as of December 31, 2023)
Speak to an advisor who can help you plan and secure your financial future with their expertise and advice and help you achieve the dreams you and your family envisioned in Canada.
Farsi video
Life is filled with possibilities. No matter what stage you're at or what opportunities come your way, Canada Life is here to help you with your journey, enabling you to confidently stride towards a new chapter in life. Learn more: https://canadalife.com/wa
Video Title:
For life as you know it – Canada Life
Narrator:
Whatever life brings you
Description:
It starts with a man flipping over a rug. A Canada Life logo appears at the bottom right corner. The man then cuts a red ribbon on the grand opening of his rug store, while his friends and family clap hands around him excitedly. Cut to a just-graduated student clicking a selfie with her mom and dad.
Narrator:
Canada Life is here for It. With Insurance. Investments. Advice.
Description:
It starts with a dentist looking around his office with pride while his employees enter the room clapping. He looks at them with a proud smile. Cut to a grandmother adjusting an evil eye amulet and then looking back at her grandkids playing in the backseat while the grandfather loads the bags into the car. The car then drives off.
Narrator:
For life as you know it, Canada Life
Description:
“For life as you know it” appears. A red frame with “Canada Life logo”, “Insurance I Investments I Advice”, “Learn more at www.canadalife.com/wa” and “Canada Life and design, and For Life As You Know It and design, are trademarks of The Canada Life Assurance Company.” appear.
Arabic video
Life is filled with possibilities. No matter what stage you're at or what opportunities come your way, Canada Life is here to help you with your journey, enabling you to confidently stride towards a new chapter in life. Learn more: https://canadalife.com/wa
Video Title:
For life as you know it – Canada Life
Narrator:
Whatever life brings you
Description:
It starts with a man flipping over a rug. A Canada Life logo appears at the bottom right corner. The man then cuts a red ribbon on the grand opening of his rug store, while his friends and family clap hands around him excitedly. Cut to a just-graduated student clicking a selfie with her mom and dad.
Narrator:
Canada Life is here for It. With Insurance. Investments. Advice.
Description:
It starts with a dentist looking around his office with pride while his employees enter the room clapping. He looks at them with a proud smile. Cut to a grandmother adjusting an evil eye amulet and then looking back at her grandkids playing in the backseat while the grandfather loads the bags into the car. The car then drives off.
Narrator:
For life as you know it, Canada Life
Description:
“For life as you know it” appears. A red frame with “Canada Life logo”, “Insurance I Investments I Advice”, “Learn more at www.canadalife.com/wa” and “Canada Life and design, and For Life As You Know It and design, are trademarks of The Canada Life Assurance Company.” appear.
Feel confident with more protection for what’s important to you.
Learn moreChoose the investments to help you live the life you want.
Learn moreGet the information you need to help make decisions with confidence.
Learn moreUse it to help protect yourself and the people that you love and, in some cases, grow your wealth.
Term life insurance
Affordable coverage, whenever you want!
Term Life Insurance can provide insurance protection from 5 to 50 years, including premium payments that stay the same over your chosen term. In addition, Canada Life My TermTM life insurance also gives you flexibility to extend your coverage or convert to a permanent insurance policy.
View term life insurancePermanent life insurance
Coverage for life that may help grow your wealth
- Participating life insurance offers lifelong insurance protection for your family with a cash value you can access during your life
- Universal life insurance is flexible and affordable and can last a lifetime. This affordable lifelong insurance coverage includes investment accounts you may use to help grow your wealth. It’s coverage where you have more control over your money, putting you in the driver’s seat. And if you’re seeking growth potential with downside protection, the Stable Growth Account can be a great fit within your universal life policy.
Critical illness and disability insurance
Critical Illness and Disability Insurance. Protection during tough times against risks!
Life is not always a smooth journey; we need to plan ahead. Living benefits insurance can provide you with a tax-free payment if you’re diagnosed with a covered illness or give you a monthly income if you’re unable to work. This helps ease the impact an injury or serious illness can have on your life plans and focus on what matters most – getting better and being with family.
Now may be the time! Canada Life is offering a 5% reduction in premium on new LifeAdvance™ critical illness insurance policies.
The financial markets in Canada are filled with opportunities and challenges. Having a “financial plan” can open the door to financial success in Canada. An Advisor can help you plan with tailored investment solutions for you and your family, and ensuring your choices are well informed.
We strongly believe in the value of advice and the critical role a trusted advisors plays in helping Canadians. When it comes to financial well-being, we believe that with the right partner, and the right guidance, potential can become reality.
Canada Life works with over 19,000 advisors in Canada to deliver the right advice to customers, and help making their lives better.