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How Canada Life is supporting you during COVID-19. Learn more


A young couple smiles as they meet with a financial advisor.

Participating life insurance is now available on SimpleProtect.

A great way to apply for insurance just got better.

Get a demo

What is SimpleProtect?

SimpleProtectTM is an online application for participating life, term – 10, 20, 30 and term-to-age 65 – and critical illness insurance products that allows you to complete an application in as little as 10 minutes. It simplifies the process with significantly fewer underwriting questions, often with instant or same-day approvals. With the option to have your client sign on their own device, applications can be completed without the need for a face-to-face meeting.

How it works

It’s designed by advisors for advisors. Less underwriting, less paperwork and the possibility of instant decisions – even for participating life insurance policies. Get your clients an in-force policy quickly and easily with SimpleProtect.

  • Complete in minutes

    Complete in minutes

  • Fast underwriting approvals

    Automated underwriting means you can get coverage for some of your clients in an instant – even for participating life insurance.

  • Non-face-to-face applications

    Your clients can review and sign their application on their own device.

  • Designed with advisors

    We worked closely with advisors like you to ensure a streamlined and user-friendly process.