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In the event of a national postal disruption, Canada Life is prepared to help lessen the impact and continue to serve our customers. What you need to know

The Great-West Life Assurance Company, London Life Insurance Company and The Canada Life Assurance Company have become one company – The Canada Life Assurance Company. Discover the new Canada Life

The Great-West Life Assurance Company, London Life Insurance Company and The Canada Life Assurance Company have become one company – The Canada Life Assurance Company. Discover the new Canada Life

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Freedom 55 Financial is a division of The Canada Life Assurance Company and the information you requested can be found here.

Your large-case resources

A good cover letter will create a picture of your client, their business and personal assets. This will help the underwriter complete the case quickly and efficiently. In this article, we give you tips and best practices on writing cover letters for insurance applications. 

We’ll also include an example of a cover letter. You can copy sections of this cover letter template for using in your own cases. 

Background and purpose
Coverage amount and affordability
Personal details
Supporting documentation for Life

Supply an overview of the application that answers the following:

  • What’s the purpose of the insurance and any added details about the need for coverage?
  • Who is the owner, payor, and beneficiary?
  • What is the relationship of the owner to the insured, if they’re different people?
  • Who’s the person to be insured?
  • Use this section to provide any details beyond what’s in the application, or if you feel added explanation is needed.

Give an idea of how much coverage the client is looking for and how that amount was reached:

  • How was the coverage amount determined?
  • How much coverage is in force and applied for with all carriers?
  • What is the total amount of coverage to place with all carriers?
  • How will the policy be funded now and in the future?
  • Were any other professional advisors (such as lawyers) involved in the case? If so, supply relevant details.

Supply any personal details relevant to the policy’s risk if not already provided through the application or other evidence. This could include:

  • Any known health history? 
  • diagnosis type, date of diagnosis, treatment, and status – are there any current symptoms?
  • Avocations/aviation activity participation?
  • Foreign travel outside North America, Western Europe, Caribbean (excluding Haiti)?

Note: Asking a few basic health history questions helps set expectations with the client and provides a basis for the underwriter to discuss the case.

For amounts more than $5 million, please refer to the Financial Underwriting Guidelines

Here’s a link to the Financial Supplement

Income replacement
Estate preservation
Creditor protection (Mortgage / loan)
Juvenile insurance
  • Include income (breakdown of all sources) for the last two years.
  • Supply details of any income not in Canada (include the source), if applicable.
  • Include net worth (breakdown of assets and liabilities).
  • Supply details of any of the assets and liabilities that are not in Canada.
  • For property assets, include the address of the property(s) and proof of value through property tax assessments, valuations or real estate listings.
  • For investment assets, supply the most recent statement.
Include details of the lending institution, outstanding loan balance and terms of loan. 
  • Include the income and net worth for both parents and grandparents (if applicable).
  • Include in-force coverage on parents or grandparents (if applicable).
  • Include the coverage amounts on siblings – if coverage is not equitable, supply an explanation as to why this is the case.
Key person
Buy-sell
Creditor protection
  • Confirm annual income of the key person, including any bonuses for the last two years.
  • Why is this individual a key person? 
  • What are their position and duties?
  • Tell us about the business.
  • Confirm the total fair market value of the business if not already provided in the application.
  • Confirm all the owners and their percentage of ownership in the business. You can provide a chart showing the business(s) and ownership structure.
  • Was a formal valuation completed? If yes, submit with application.
  • If not, how was the value determined?
  • Confirm revenue, gross and net income of the business.
  • Are all partners and owners insured? If not, why?
  • Confirm all the partners/owners and their percentage of ownership in the business.
  • Are all partners/owners insured? If not, why?
  • Include details of lending institution, outstanding loan balance and terms of loan.

Re: Application for life insurance on the life of Mr. Smith for $XX Million of Canada Life participating life insurance

I met with Michael Smith before submitting this application for $XXM. I’ve known Michael for many years, having first met him at university.

The owner, payor and beneficiary of the coverage will be his holding company (XYZ Corp). There’s a concurrent application with Lifeco Financial, and the client will only take one of the policies.

Mr. Smith owns 100% of XYZ Corp. 

XYZ Corp. owns 50% of Realty Extreme. His brother, Tom owns the other 50%.

Realty Extreme is a real estate development company in British Columbia that’s actively growing by way of direct development and partnership deals. It has been in business for the last 15 years.

Purpose of the insurance

Estate preservation and income replacement

Personal assets:

  • Investment holdings: $XX
  • Residence: $XX
  • Mortgage: $XX

Business value:

  • Shareholder’s equity: XYZ Corp $XX
  • Growth rate: X%
  • Growth period: XX years
  • Future value: $XX
  • Tax rate: XX% since primary holdings are real estate
  • Tax liability: ~ $XX

Income replacement: 

  • Annual income (xX years): $XX x XX (age of applicant XX) = $XXMM
  • Existing Insurance
  • Personal policy: $X of coverage through Insure Me Co. Issued XX years ago.

I’ve attached the client’s YEAR1 and YEAR2 tax returns and the Financial Statements for XYZ Corp and Realty Extreme, as well as the accountant’s summary of the estate and taxation analysis.

Please contact me at 555-123-4567 to discuss if you have any questions.

Thank you for your consideration.