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The Great-West Life Assurance Company, London Life Insurance Company and The Canada Life Assurance Company have become one company – The Canada Life Assurance Company. Discover the new Canada Life

The Great-West Life Assurance Company, London Life Insurance Company and The Canada Life Assurance Company have become one company – The Canada Life Assurance Company. Discover the new Canada Life

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Freedom 55 Financial is a division of The Canada Life Assurance Company and the information you requested can be found here.

Your large-case resources

Bill is the President of Prosim Financial Group Inc., with its corporate head office located in St. Catharines, Ontario. As a lifelong resident of St. Catharines, he was pleased to return to the area after receiving his Business Administration Degree from Trent University in 1990. In addition to leading a seasoned team of financial professionals at Prosim, he has worked with The Community Leaders Foundation, raising funds for healthcare in Niagara, and sitting on the Board of Governors of the St. Catharines General Hospital.

Why do you place large case business with Canada Life?

There is no wading-in to the high-net-worth market when it comes to succession, tax and estate planning. This is a market where your professionalism, product knowledge and experience must be paramount if you’re going to realize success for your clients. Partnering with Canada Life™ through the years has been a logical choice for Prosim Financial Group Inc. With over 170 years of experience in the Canadian life insurance market, Canada Life has created a product shelf that can satisfy any and all of our clients’ complex life insurance needs. Canada Life continues to excel in the large-case market by offering broker and client support that is bar-none the best in the business.

Confidence:
The ability to present an illustration or concept to a client and their advisors with confidence speaks volumes to the participating account expertise at Canada Life. We have been in a low-interest-rate environment for a very long period of time now. Partnering with an insurer who has made difficult choices and responsibly managed the participating account through these years leads us to strongly believe that our clients will experience solid, long-term growth and realize their goals.

Services:
It takes more than product to build a relationship. It takes ever-evolving processes and services. This is where Canada Life has made some very impressive advancements in the last decade. Technology has become a streamlined asset that we now use throughout the sales and underwriting process. Having the ability to share and discuss the underlying data behind an illustration with a clients’ accountant or financial team is an invaluable sales tool. Electronic applications have simplified the process and, when paired with new electronic needs estimators and the very slick financial underwriting accelerator, the exercise has become more efficient for all involved.

Large-case opportunities can be daunting and knowing there is a team of industry experts available to help at every stage of the process solidifies Canada Life’s position as the industry leader. Whether at the regional or national level, this specialized support helps make the client experience that much more positive. Advisors now have access to the Large Case Services team, as well as other teams that specialize in large cases, and we at Prosim can’t thank them enough for their support. Our aligned regional sales manager acts as our quarterback, with industry expertise and the ability to keep the process on track and moving forward. Direct access to partners with actuarial expertise, product tax and tax planning consultants, having open communication with advanced underwriting teams as well as one of the best medical consultant in Canada are just a few examples of the support that we–and ultimately our clients–get to take advantage of. These support opportunities, these people are the best in the industry, and are the reason that Prosim Financial Group Inc. will continue to support Canada Life.