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The Great-West Life Assurance Company, London Life Insurance Company and The Canada Life Assurance Company have become one company – The Canada Life Assurance Company. Learn more

The Great-West Life Assurance Company, London Life Insurance Company and The Canada Life Assurance Company have become one company – The Canada Life Assurance Company. Learn more

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When it comes to investing your money – your main goal is likely to grow and preserve your wealth.

When major market events cause the stock market to fluctuate, your immediate reaction may be to sell your investments and sit on the sidelines. But past market crashes and financial events have provided great learnings that can help you weather the next downturn.

Among these learnings, the best approach – diversify your investment portfolio and stay invested. While there is a long list of market crashes and events that have caused the stock market to fluctuate in the last century, in this article we provide examples of recent events and the different takeaways each provided.

COVID-19 Pandemic

In March 2020, as COVID-19 infections were accelerating globally, countries around the world instituted lockdowns, effectively shutting down their economies. The anticipation of a global recession, and the uncertainty of an unknown virus spreading exponentially, led markets to sell off sharply. The MSCI World index, a gauge of global stocks, dropped 34% from its February 18 peak to its March 23 trough.

The speed of the stock market downturn, and subsequent recovery, distinguishes the COVID-19 market event from past market crashes. In the United States, the S&P 500 recovered to its February 2020 peak in under six months, the fastest-ever rebound for a major bear market (when a market experiences prolonged price declinesOpens a new website in a new window).

Aggressive government interventions (such as offering support packages for businesses and individuals), the relative resilience of financial infrastructure and a virtual world where technology companies benefitted, all contributed to the sharp bounce-back.

2008 Global Financial Crisis

In 2008, banks and investment firms were over-exposed to mortgages granted to individuals with poor credit scores (known as subprime mortgages). While many institutions were not directly involved in the issuing of this debt, they invested in an array of these subprime mortgages.

When these subprime mortgages began to default, and the housing market collapsed, banks and investment firms were exposed to significant losses. This threatened the global financial system and made access to short term liquidity (the ease with which an asset, or security, can be converted into ready cash without affecting its market priceOpens a new website in a new window) difficult, forcing governments and authorities to intervene with support packages to rescue financial institutions. Poor regulation and supervision of the financial sector contributed to the sharp market decline.    

Out of major market events come major learnings

First, diversification is key. It is a basic principle to long term success and to weather volatility. It’s important to ensure your investments are diversified. Nobody can predict the future, so a well-diversified portfolio is essential. Spreading your investments globally across a wide variety of asset classes, including equities and fixed income, can help reduce your risk.

Another widely agreed upon lesson – stick with your plan and stay invested.

The COVID-19 crash and rebound was the fastest bear market recovery in history which highlighted the importance of staying invested and not selling investments around traumatic market events. Those who continued to stay invested during the pandemic are reaping the tremendous returns from the recovery of the market.

The value of advice

We live in a complex world with rising uncertainty and ever-changing markets. Working with an advisor to build a financial plan can help you weather volatility and changing market dynamics – and give you confidence about your future.

Feeling anxious about the markets? Talk to your advisor. They can help you:

Our solutions for you

Maybe you’re approaching retirement and are feeling nervous about the impact of market volatility on your portfolio. As you start to draw income from your investments, you want to ensure your hard-earned savings last. Or perhaps you’re putting away money for your kids’ education and are looking for a smoother investment experience and a sense of control as you save to help your kids reach their potential.

Managed solutions provide clients with a well diversified turnkey solution to invest in according to your financial goals and objectives. At Canada LifeTM we have a variety of differently managed solution programs available, from aiming to mitigate risk, to aligning with your goals, there’s a portfolio for all investor types.

The MSCI information may only be used for your internal use, may not be reproduced or disseminated in any form and may not be used as a basis for or a component of any financial instruments or products or indices. None of the MSCI information is intended to constitute investment advice or a recommendation to make (or refrain from making) any kind of investment decision and may not be relied on as such. Historical data and analysis should not be taken as an indication or guarantee of any future performance analysis, forecast or prediction. The MSCI information is provided on an “as is” basis and the user of this information assumes the entire risk of any use made of this information. MSCI, each of its affiliates and each other person involved in or related to compiling, computing or creating any MSCI information (collectivity, the “MSCI Parties”) expressly disclaims all warranties (including, without limitation, any warranties of originality, accuracy, completeness, timeliness, non-infringement, merchantability and fitness for a particular purpose) with respect to this information. Without limiting any of the foregoing, in no event shall any MSCI Party have any liability for any direct, indirect, special, incidental, punitive, consequential (including, without limitation, lost profits) or any other damages. www.msci.com