Things quickly snowballed and 24h Tremblant has grown into the biggest skiing fundraiser in North America. Monique Maynard, the president of Quebec Affairs for Canada Life, stresses the importance of supporting events like 24h Tremblant that are focused on helping kids.
Maynard: We are happy to support 24h Tremblant. The children’s present and future is our main priority. This is why we have been involved as presenting sponsor of the 24h Tremblant with Freedom 55 Financial, and now under our new brand Canada Life. We are proud to be a strong partner for a cause that really takes care of the overall well-being of kids in Québec and across Canada. It is, after all, anchored in our DNA.
Dumont: Over the years, the event has raised over $11 million which makes the 24h of Tremblant the biggest donor in the Foundation’s history. This partnership allows the Foundation to continue its mission to give all children with cancer the best chances of recovery by financing research and supporting the development of projects in the area of pediatric hematology and oncology.
St-Arnault: Going out there and meeting the program directors and the kids that benefit from our contributions is something that is now probably the most important thing for everyone.
Dumont: On a more personal note, seeing the children’s eyes light up with hope by what is being done by so many people to help them in their struggle and also sharing with them a fun filled weekend where they can forget for a while the daily challenges of battling cancer.
It’s hard to imagine how this event could get any bigger, but there are visions to potentially take 24h Tremblant to new heights.
St-Arnault: Some of our discussions are about how can we multiply and make this even bigger into $5 million, $10 million? Is there potential? Can we grow this event to another level? Or are we happy with $4 million? Either or, honestly, the 24-hour event is just about doing good and making sure people enjoy. Looking into the future I think there is some strong potential for growth, but we have to make sure we listen to participants in how it evolves.
Don’t miss out on this year’s 24h Tremblant and make sure you’re a part of the future of this historic event.