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The Great-West Life Assurance Company, London Life Insurance Company and The Canada Life Assurance Company have become one company – The Canada Life Assurance Company. Discover the new Canada Life

The Great-West Life Assurance Company, London Life Insurance Company and The Canada Life Assurance Company have become one company – The Canada Life Assurance Company. Discover the new Canada Life

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May 13, 2020

Winnipeg, MB, May 13, 2020. . . Today, Canada Life is pleased to announce the release of its 2019 public accountability statement, Delivering for CanadiansOpens a new website in a new window. This report, the first under the new Canada Life brand, details the company’s efforts to improve the well-being of all Canadians. In addition to highlighting financial contributions throughout the year, it also includes details about the company’s environmental impact through reductions in energy, water, waste, and greenhouse gas emissions and details how it supports employees and customers.

“In our first year as the new Canada Life, we’ve remained committed to putting our customers, advisors, employees, communities, and the environment first – it’s the essence of who we are as a company,” said Paul Mahon, President and Chief Executive Officer, Canada Life. “It always amazes me to see the impact we can make as an organization – especially when we come together on an employee campaign like with our annual food drive that collects thousands of pounds of food each year for local foodbanks, or our longstanding support of the United Way across Canada. I’m proud to reaffirm our commitment to Canadians during these uncertain times and beyond.”

Jeff Macoun, President and Chief Operating Officer, Canada, at Canada Life, agreed, explaining why giving back is so important for the 173-year-old company.

“Canadians can count on us to keep the promises we make every day of the year,” said Macoun. “In addition to the donations and support we provided to more than 700 community initiatives in 2019, we’ve also responded quickly to our communities’ changing needs during the COVID-19 pandemic. From providing donations to foodbanks and supporting small- and medium-sized businesses in Canada, or lending support to frontline workers across the country, we’re tangibly assisting wherever possible in this time of crisis.”

Since COVID-19 changed the Canadian landscape, Canada Life has focussed its community investments to support those most imminently impacted. Together with IGM Financial and Power Corporation of Canada, Canada Life announced a joint $1 million contribution to help support various initiatives with their short- and long-term needs. Most recently, Canada Life contributed $100,000 to The Frontline Fund, to support healthcare workers during this time.

For more information about Canada Life’s commitment to communities, the 2019 Public Accountability Statement can be viewed hereOpens a new website in a new window.

Onscreen text: We are Canada Life
Description: Video opens with an aerial view of the Toronto skyline.
Onscreen text: We strive to do more for Canadians
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Onscreen text: By improving your well-being, investing in sustainability and supporting our communities
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Onscreen text: Our purpose
Description: A mother sits outside with her daughter blowing bubbles.
Onscreen text: Save for retirement as you pay down student debt
Description: A young adult is paying bills on her phone.
Onscreen text: Help take charge of your health and lower your health care costs
Description: A phone enters the frame with the Health Connected app dashboard onscreen. The page scrolls to show “Missions” and “Trackers” for activity and sleep.
Onscreen text: Access practical mental health coping strategies and resources
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Onscreen text: Our belief
Description: A father carries his daughter to a recycling bin outside their home. He opens the lid and the daughter drops a plastic bottle in.
Onscreen text: Respecting the environment where we live, work and play
Description: Jeff Macoun, President and Chief Operating Officer plants a tree with employees.
Onscreen text: Over the last 6 years, we’ve reduced our: greenhouse gas emissions by 24.3%, waste to landfills by 45.7%, water consumption by 13.3% and energy use by 5.4%.
Description: Graphics appear for each environmental initiative with percentages underneath. Legal lines appear: *Combined results from corporate offices in Winnipeg, London, Toronto and Regina (2013-2019).
Onscreen text: And we’re a recognized leader in managing climate-change risks and opportunities
Description: A rooftop beekeeper holding a hive frame covered in bees. Legal lines appear: *Great-West Lifeco was recognized as a leader in managing its GHG emissions, receiving an A- ranking from the CDP. GWL Realty Advisors was recognized by the Global Real Estate Sustainability Benchmark (GRESB) for its sustainability leadership.
Onscreen text: Our commitment
Description: An employee packaging coats for a children’s charity.
Onscreen text: Support our people to positively impact communities across Canada
Description: Another employee is helping build a home as a volunteer with Habitat for Humanity.
Onscreen text: 700+ organizations, $12.8 million donated.
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Onscreen text: In five areas: arts and culture, health and wellness, social services, community development and education
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Onscreen text: Want to find out more?
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Onscreen text: Visit to learn about our commitment to Canadians, our communities and the environment.
Description: Canada Life logo and legal lines appear: Canada Life and design are trademarks of The Canada Life Assurance Company. 1-888-252-1847

About The Canada Life Assurance Company

Canada Life is a leading insurance, wealth management and benefits provider focused on improving the financial, physical and mental well-being of Canadians. For more than 170 years, individuals, families and business owners across Canada have trusted us to provide sound guidance and deliver on the promises we’ve made.

As of January 1, 2020, Great-West Life, London Life and Canada Life became one company – Canada Life, and today, we proudly serve more than 13 million customer relationships from coast to coast to coast.

For more information contact:

Liz Kulyk
Director, Media & Public Affairs
Canada Life

Featured news

Canada Life, IG Wealth Management and Power Corporation of Canada today announced a $500,000 donation to support the Health & Homelessness Fund for Change in honour of Jeff Macoun’s over 40 years of service to Canada Life.

These awards recognize that we’re supporting advisors with the tools and products to help their clients achieve their financial goals.

Canada Life today announced the upcoming retirement of Jeff Macoun, President and COO of its Canadian operations, and the upcoming appointment of Fabrice Morin into the role.