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Community and social responsibility

We’re committed to delivering on the promises we make.

Our purpose is to improve the financial, physical and mental well-being of Canadians. It’s the driving force behind everything we do, and we believe we can do it best working together with our colleagues, customers, advisors and the community.

Over many decades, individuals, families, businesses and organizations have counted on us to deliver on the promises we make. We strive to be a socially responsible company that takes a proactive approach to ensuring we make a positive impact in everything that we do.

Community involvement

Our goal is to make a positive impact on the world around us and elevate our corporate giving to ensure our support is reaching Canadians from coast-to-coast.

We support our communities by funding initiatives through donations and volunteerism.

Environmental responsibility

Managing our environmental footprint is the right thing to do for the well-being of our stakeholders, communities and long-term viability as a business.

Focus on well-being

Our programs and services are developed with one question in mind: will this help advance our commitment to the financial, physical and mental well-being of Canadians?

Our workplaces

Putting customers at the centre of what we do is our company’s vision, and it’s our people who make it possible.

2021 Public Accountability Statement

From providing financial support for community initiatives, to being recognized as a leader in sustainability, our aim is to positively impact the world around us.

2021 Public Accountability Statement

Contact us to request a physical copy of our Public Accountability Statement.